Kath Pay makes email marketing work for you

Your trusted adviser for email success

 As founder and CEO of Holistic Email Marketing, Kath brings 26+ years of experience on every aspect of email marketing. She combines a deep knowledge of technology, engaging email campaigns and sound strategic planning to achieve breakthrough email results in a coordinated digital marketing programme.

Among the brands she has consulted with over the years are eBay, Facebook, Tommy Hilfiger, Transport for London, Southbank Centre London, National Theatre London, Marks & Spencer, Pandora and Net-a-Porter - just to mention a few..

Respected international leader

Kath's extensive experience as an internationally known industry speaker and trainer has helped her build fruitful partnerships throughout the digital marketing world.

She presents keynote speeches and leads educational sessions at major marketing conferences worldwide. She serves on the Email Experience Council’s Member Advisory Committee and has been the finalist for the EEC's Thought Leader of the Year Award. Kath also served on the UK DMA’s Email Marketing Council for over 10 years and judged numerous DMA awards presentations.

Kath also is an experienced email educator and trainer. Among the organisations she has worked with are Econsultancy, the Institute of Digital Marketing, Digital Doughnut, B2B Marketing, DMI, Emarketeers and the Manchester Metropolitan University.